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The one visual brand element that matters most when shopping
How to use design to make your brand look more expensive
The not-so-secret way to stand out among other brands
What Procter & Gamble gets right and what you can learn from them
Why ‘boring’ branding is good brand building
How brand loyalty is changing in 2021 and beyond
Logos are overrated – what most people don’t really get about logo design
How storytelling increased the value of a plastic banana by 30,300%
Why people pay $3 more for bottled water that looks better
Restaurant branding: why the fabric of the tablecloth matters
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